Indian Institute of Management Udaipur Library catalog › Results of search for 'su:"Consumer behavior." and su-to:Marketing'

Your search returned 17 results.

	1.	Consumer Behavior / Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar. by Schiffman, Leon G \| Wisenblit, Joseph \| Kumar, S. Ramesh. Edition: 11th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi Pearson 2015Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8342] (4). Place hold Add to cart (remove)
	2.	Contemporary Tourist Behaviour : yourself and others and tourists by Bowen, David. Edition: 1st Ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Cambridge CABI; Cambridge University Press 2009Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 306.4819] (1). Place hold Add to cart (remove)
	3.	Qualitative Consumer & Marketing Research by Kozinets, Robert V. Edition: 1st Ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: London Sage Publications 2013Online access: Click here to access online Availability: No items available Checked out (1). Place hold Add to cart (remove)
	4.	Contemporary Issues in Marketing and Consumer Behaviour / edited by Elizabeth Parsons, Pauline Maclaran. by Parsons, Elizabeth [editor.] \| Maclaran, Pauline [editor.]. Edition: 2nd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: NewYork : Butterworth-Heinemann, 2010Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.802 PE] (1). Place hold Add to cart (remove)
	5.	We are like that only : understanding the logic of consumer indian by Bijapurkar, Rama. Edition: 1st Ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi Penguin Books 2007Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.834] (3). Place hold Add to cart (remove)
	6.	Ethnography for Marketers : a guide to consumer immersion by Mariampolski, H.Y. Edition: 1st Ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: California Sage 2006Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.834] (1). Place hold Add to cart (remove)
	7.	Why We Buy : the science of shopping by Underhill, Paco. Edition: 1st Ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi Simon & Schuster 2009Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.834] (1). Checked out (1). Place hold Add to cart (remove)
	8.	Analyzing decision making : metric conjoint analysis by Louviere, Jordan J. Edition: 1st ed.Material type: Book; Literary form: not fiction Publisher: Newbury Park Sage Publications [c1988]Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8342] (1). Place hold Add to cart (remove)
	9.	Sensory marketing : theoretical and empirical grounds by Hulteþn, Bertil. Edition: 1st ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: London ; New York Routledge 2015Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1). Place hold Add to cart (remove)
	10.	Introduction to Neuromarketing & Consumer Neuroscience / Thomas Z. Ramsoy. by Ramsoy, Thomas Z. Edition: 1st ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Denmark : Neurons Inc, c2015Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8342] (1). Place hold Add to cart (remove)
	11.	Tilt : shifting your strategy from products to customers / Niraj Dawar. by Dawar, Niraj. Material type: Book; Format: print ; Literary form: not fiction Publisher: Boston, Massachusetts : Harvard Business Review Press, [2013]Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.802] (1). Place hold Add to cart (remove)
	12.	Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij. by Mooij, Marieke K. de 1943-. Material type: Book; Format: print ; Literary form: not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c2004Online access: Table of contents only \| Publisher description \| Contributor biographical information Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8342] (1). Place hold Add to cart (remove)
	13.	Handbook of consumer psychology / edited by Curtis P. Haugtvedt, Paul M. Herr, Frank R. Kardes. by Haugtvedt, Curtis P 1958- \| Herr, Paul 1956- \| Kardes, Frank R. Material type: Book; Format: print ; Literary form: not fiction Publisher: New York : Lawrence Erlbaum Associates, c2008Online access: Table of contents only \| Publisher description Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8342] (1). Place hold Add to cart (remove)
	14.	The curious marketer : expeditions in branding and consumer behaviour / Harish Bhat ; foreword by R. Gopalakrishnan. by Bhat, Harish 1962 or 1963- [author.]. Material type: Book; Format: print ; Literary form: not fiction Publisher: Gurgaon, Haryana, India : Portfolio, Penguin, 2017.Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.820954] (3). Place hold Add to cart (remove)
	15.	Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques / Steven Struhl. by Struhl, Steven M [author.]. Edition: 1st Edition.Material type: Book; Format: print ; Literary form: not fiction Publisher: New York : Kogan Page Ltd, [2017]Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.80028563] (1). Place hold Add to cart (remove)
	16.	How people buy online : the psychology behind consumer behaviour / Seema Gupta. by Gupta, Seema [author.]. Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Thousand Oaks ; SAGE Publishing, 2021.Online access: Publisher's Description and Content Page Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8342085 GS] (2). Place hold Add to cart (remove)
	17.	Consumer behavior / by Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar by Schiffman, Leon G \| Wisenblit, Joseph \| Ramesh Kumar, S. Edition: 12th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Pearson, 2019Online access: Publisher Description and Content Page Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8342 SLG] (1). Place hold Add to cart (remove)

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