Indian Institute of Management Udaipur Library

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Ethnography for Marketers : a guide to consumer immersion

By: Mariampolski, H.Y.
Material type: materialTypeLabelBookPublisher: California Sage 2006Edition: 1st Ed.Description: 252p.ISBN: 9780761969471.Subject(s): Marketing Research | Consumer BehaviorDDC classification: 658.834 Online resources: Click here to access online
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Item type Current location Call number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
C6/1 		658.834 (Browse shelf) Available

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