Indian Institute of Management Udaipur Library catalog › Results of search for 'su:"Marketing-Decision"'

1.

A Genie's Wisdom : a fable of how a CEO learned to be a marketing genius

by Trout, Jack.

Edition: 1st Ed.Material type: book

Book; Format: print ; Literary form: not fiction Publisher: New Delhi John Wiley & Sons 2003Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1).

2.

Handbook of Marketing Decision Models

by Bierenga, Berend.,Ed.

Edition: 1Material type: book

Book; Format: print ; Literary form: not fiction Publisher: NewYork Springer 2008Online access: Click here to access online Availability: No items available Checked out (1).

3.

The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale.

by Nagle, Thomas T 1951- | Hogan, John E., Ph. D | Zale, Joseph.

Edition: 5th ed.Material type: book

Book; Format: print ; Literary form: not fiction Publisher: Boston : Prentice Hall, c2011Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.816] (5).

4.

Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.

by Lilien, Gary L 1946- | Rangaswamy, Arvind.

Edition: Revised 2nd ed.Material type: book

Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, Trafford, c2003Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8020285] (1).

5.

Principles of marketing engineering / Gary L. Lilien, Arvind Rangaswamy, Arnaud De Bruyn.

by Lilien, Gary L 1946- | Rangaswamy, Arvind | De Bruyn, Arnaud.

Edition: 2nd ed.Material type: book

Book; Format: print ; Literary form: not fiction Publisher: PA DecisionPro Inc. c2013Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8020285] (1).

6.

Cases in strategic marketing / David Rosenthal, Lew G. Brown.

by Rosenthal, David W [author.] | Brown, Lew G [author.].

Material type: book

Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, NJ : Prentice Hall, c2000Online access: Publisher's Description | Content Page Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.802] (1).

Indian Institute of Management Udaipur Library

Refine your search

Authors

Item types

Locations

Topics

	1.	A Genie's Wisdom : a fable of how a CEO learned to be a marketing genius by Trout, Jack. Edition: 1st Ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: New Delhi John Wiley & Sons 2003Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1). Place hold Add to cart (remove)
	2.	Handbook of Marketing Decision Models by Bierenga, Berend.,Ed. Edition: 1Material type: Book; Format: print ; Literary form: not fiction Publisher: NewYork Springer 2008Online access: Click here to access online Availability: No items available Checked out (1). Place hold Add to cart (remove)
	3.	The strategy and tactics of pricing : a guide to growing more profitably / Thomas T. Nagle, John E. Hogan, Joseph Zale. by Nagle, Thomas T 1951- \| Hogan, John E., Ph. D \| Zale, Joseph. Edition: 5th ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Boston : Prentice Hall, c2011Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.816] (5). Place hold Add to cart (remove)
	4.	Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy. by Lilien, Gary L 1946- \| Rangaswamy, Arvind. Edition: Revised 2nd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, Trafford, c2003Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8020285] (1). Place hold Add to cart (remove)
	5.	Principles of marketing engineering / Gary L. Lilien, Arvind Rangaswamy, Arnaud De Bruyn. by Lilien, Gary L 1946- \| Rangaswamy, Arvind \| De Bruyn, Arnaud. Edition: 2nd ed.Material type: Book; Format: print ; Literary form: not fiction Publisher: PA DecisionPro Inc. c2013Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8020285] (1). Place hold Add to cart (remove)
	6.	Cases in strategic marketing / David Rosenthal, Lew G. Brown. by Rosenthal, David W [author.] \| Brown, Lew G [author.]. Material type: Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, NJ : Prentice Hall, c2000Online access: Publisher's Description \| Content Page Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.802] (1). Place hold Add to cart (remove)