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41. Marketing Issues in Transitional Economics

by Batra, Rajeev.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Kluwer Academic Pub. 1999Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.80091724] (1).

42. How to Market Books : the essential guide to maximizing profit and exploiting all channels to market / Alison Baverstock.

by Baverstock, Alison.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Kogan Page 2008Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 070.52 BA] (1).

43. Corporate Social Responsibility : doing the most good for your company and your cause

by Kotler, Philip.

Edition: 1st ed.Material type: book Book; Literary form: Publisher: New Delhi Wiley India Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.408] (1).

44. Consumer Behavior / Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar.

by Schiffman, Leon G | Wisenblit, Joseph | Kumar, S. Ramesh.

Edition: 11th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Pearson 2015Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8342] (4).

45. Purple Cow

by Godin, Seth.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Penguin Books 2002Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1).

46. Contemporary Tourist Behaviour : yourself and others and tourists

by Bowen, David.

Edition: 1st Ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Cambridge CABI; Cambridge University Press 2009Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 306.4819] (1).

47. Guerrilla Marketing For Social Media

by Levinson, Jay C.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Tata Mcgraw Hill 2010Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.872] (1).

48. A New Brand World

by Bedbury, Scott.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Penguin Books 2002Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.827] (1).

49. Secrets of Closing The Sale

by Ziglar, Zig.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: America Revell Pub. 2003Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.85] (1).

50. Jump Start Your Marketing Brain

by Hall, Doug.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: Ohio Brain Brew Books 2004Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1).

51. How to Become A Rainmaker

by Fox, Jeffrey.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: London Random House G. 2000Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1).

52. Handbook of Qualitative Research Methods in Marketing

by Belk, Russell W.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: UK Edward Elgar 2006Online access: Click here to access online Availability: No items available Checked out (1).

53. Marketing Strategy: The Difference Between Marketing and Markets

by Fifield, Paul.

Edition: 3Material type: book Book; Format: print ; Literary form: not fiction Publisher: Uk Elsevier 2007Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.802] (1).

54. Managing Marketing

by Cooper, Graham.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: UK Elsevier 2007Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1).

55. Industrial Marketing

by Ghosh, P.K.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Oxford University Press 2006Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1).

56. The Green Executive

by Kane, Gareth.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: NewYork Earthscan 2011Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.4083] (1).

57. eMarketing eXcellence

by Smith, PR.

Edition: 3Material type: book Book; Format: print ; Literary form: not fiction Publisher: NewYork Routledge 2008Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.872] (1).

58. Global Sports Business

by Westerbeek, Hans.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: NewYork Routledge 2011Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 338.4] (1).

59. Market-led Strategic Change

by Piercy, Nigel F.

Edition: 4Material type: book Book; Format: print ; Literary form: not fiction Publisher: UK Elsevier 2009Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8] (1).

60. Consumer Behavior Knowledge for Effective Sports and Event Marketing

by Kahle, Lynn R.

Edition: 1Material type: book Book; Format: print ; Literary form: not fiction Publisher: UK Routledge 2011Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 796.06] (1).

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