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How to Market Books : the essential guide to maximizing profit and exploiting all channels to market / Alison Baverstock.

By: Baverstock, Alison.
Material type: materialTypeLabelBookPublisher: London Kogan Page 2008Edition: 4th ed.Description: 324p. 22 cm.ISBN: 9780749454715 (pbk.).Subject(s): Books -- Marketing | Selling -- BookDDC classification: 070.52 Online resources: Click here to access online
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Item type Current location Call number Copy number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
A1/5
070.52 BA (Browse shelf) 1 Available

Includes bibliographical references (p. [313]) and index.

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