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1. The Curious Marketer : expeditions in branding and consumer behaviour / Harish Bhat foreword by R. Gopalakrishnan.

by Bhat, Harish.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Portfolio penguin, c2017Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.820954] (1).

2. The curious marketer : expeditions in branding and consumer behaviour / Harish Bhat ; foreword by R. Gopalakrishnan.

by Bhat, Harish 1962 or 1963- [author.].

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Gurgaon, Haryana, India : Portfolio, Penguin, 2017.Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.820954] (3).

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