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Marketing Theory: Evolution and Evaluation of Schools of Marketing Thought

By: Jagdish N. Sheth; Atul Parvatiyar; Can Uslay.
Publisher: Wiley 2022ISBN: 9789354641206.
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Item type Current location Call number Copy number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
C4/5
658.8001 SJN (Browse shelf) 1 Available

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