Indian Institute of Management Udaipur Library

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1.
Handbook of Relationship Marketing / edited by Jagdish N. Sheth and Atul Parvaiyar.

by Sheth, Jagdish N | Parvatiyar, Atul [editor.].

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Sage Publications, 2002Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.802 SJN] (1).

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2.
Firms of endearment : how world-class companies profit from passion and purpose / Rajendra S. Sisodia, David B. Wolfe, Jagdish N. Sheth.

by Sisodia, Rajendra | Wolfe, David B | Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River : Wharton School Publishing, c2007Online access: Table of contents only Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.408 SR] (1).

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3.
Marketing Theory: Evolution and Evaluation of Schools of Marketing Thought

by Jagdish N. Sheth; Atul Parvatiyar; Can Uslay.

Publisher: Wiley 2022Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8001 SJN] (1).

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