Indian Institute of Management Udaipur Library

Your cart is empty.
Normal view MARC view ISBD view

Aaker on branding : 20 principles that drive success / David Aaker .

By: Aaker, David [author.].
Material type: materialTypeLabelBookPublisher: New Delhi : New York City, NY ; Sage, Morgan James Pub., 2014.Description: xiv, 235 p.Content type: text Media type: unmediated Carrier type: volumeISBN: 9789351503903 (pbk.); 9781614488323 (pbk.); 9781614488705 (hardcover).Subject(s): Branding | Branding -- Marketing | Brand Management | Brand Strategy | Strategic Brand Management | Brand Name Products -- ManagementDDC classification: 658.827
Tags from this library: No tags from this library for this title. Add tag(s)
Log in to add tags.
    average rating: 0.0 (0 votes)
Item type Current location Call number Copy number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
C5/5 		658.827 (Browse shelf) 1 Available

Includes Bibliographical References and Index [p. 222 - 235].

There are no comments for this item.

Log in to your account to post a comment.

Powered by Koha