The Rise of Brands
By: Moor, Liz.
Material type: BookPublisher: New York Berg Pub. 2007Edition: 1.Description: 188p.ISBN: 9781845203849.Subject(s): MarketingDDC classification: 658.8 Online resources: Click here to access onlineItem type | Current location | Call number | Status | Date due |
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Monograph | Indian Institute of Management Udaipur C5/5 | 658.827 (Browse shelf) | Available |
Browsing Indian Institute of Management Udaipur Shelves , Shelving location: C5/5 Close shelf browser
658.827 Private Label Strategy | 658.827 The Luxury Market in India : maharajas to masses | 658.827 Kellogg on Branding | 658.827 The Rise of Brands | 658.827 why monk bought the ferrari ? : how successful brands create consumer relevant differentiation | 658.827 Disruptive marketing : | 658.827 Aaker on branding : |
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