Database Marketing : analyzing and managing customers
By: Blattberg, Robert C.
Material type: BookPublisher: NewYork Springer 2008Edition: 1.Description: 871p.ISBN: 9781441903327.Subject(s): Database Marketing | MarketingDDC classification: 658.800285 Online resources: Click here to access onlineItem type | Current location | Call number | Status | Date due |
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Monograph | Indian Institute of Management Udaipur C4/5 | 658.800285 (Browse shelf) | Available |
Browsing Indian Institute of Management Udaipur Shelves , Shelving location: C4/5 Close shelf browser
658.800151 Building implementable marketing models / | 658.80019 Brainfluence : | 658.80019 Psychological foundations of marketing : | 658.800285 Database Marketing : analyzing and managing customers | 658.800285 Handbook of marketing analytics : | 658.800285 MN Handbook of marketing analytics : | 658.800285467 HJ Net gain : |
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