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1. To sell is human : the surprising truth about persuading, convincing, and influencing others

by Pink, Daniel H.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi Random House India; Canongate books 2014Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 158.2] (6).

2. Influence : the psychology of persuasion

by Cialdini, Robert B.

Edition: Rev. ed. ; 1st Collins business essentials ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi ; New York Harper Collins 2007Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 158.852] (1).

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