Indian Institute of Management Udaipur Library

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1.
Branded lives : the production and consumption of meaning at work

by Brannan, Matthew J.

Edition: 1st ed.Material type: book Book Publisher: Cheltenham, Glos, UK ; Northampton, MA Edward Elgar c2011Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 650.1] (1).

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2.
Marketing engineering : computer-assisted marketing analysis and planning / Gary L. Lilien, Arvind Rangaswamy.

by Lilien, Gary L 1946- | Rangaswamy, Arvind.

Edition: Revised 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, Trafford, c2003Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8020285] (1).

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3.
Cases in strategic marketing / David Rosenthal, Lew G. Brown.

by Rosenthal, David W [author.] | Brown, Lew G [author.].

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Upper Saddle River, NJ : Prentice Hall, c2000Online access: Publisher's Description | Content Page Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.802] (1).

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