Data Mining and Market Intelligence for Optimal marketing Returns
By: Chiu, Susan.
Material type: BookPublisher: London Butterworth-Heinemann 2008Edition: 1st Ed.Description: xii,280p.ISBN: 9780750682343.Subject(s): Marketing Research | Data MiningDDC classification: 658.83 Online resources: Click here to access onlineItem type | Current location | Call number | Status | Date due |
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Monograph | Indian Institute of Management Udaipur C6/1 | 658.83 (Browse shelf) | Available |
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