Indian Institute of Management Udaipur Library

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Handbook of Relationship Marketing / edited by Jagdish N. Sheth and Atul Parvaiyar.

By: Sheth, Jagdish N.
Contributor(s): Parvatiyar, Atul [editor.].
Material type: materialTypeLabelBookPublisher: New Delhi : Sage Publications, 2002Edition: 1st ed.Description: 660p. ; 22 cm.ISBN: 9788178291048 (pbk.).Subject(s): Relationship MarketingDDC classification: 658.802 Online resources: Click here to access online
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Item type Current location Call number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
C5/2 		658.802 SJN (Browse shelf) Available

Includes bibliographical references and Index.

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