How Brands Become Icons
By: Holt, Doughlas B.
Material type: BookPublisher: Boston, Mass. Harvard Business Review 2004Edition: 1.Description: 265 p.ISBN: 9781578517749.Subject(s): MarketingDDC classification: 658.8 Online resources: Click here to access onlineItem type | Current location | Call number | Status | Date due |
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Monograph | Indian Institute of Management Udaipur C5/5 | 658.827 (Browse shelf) | Available |
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