Ted Levitt on Marketing
By: Levitt,Theodore.
Material type: BookPublisher: Boston, Mass. Harvard Business Review 2006Edition: 1.Description: 226 p.ISBN: 9781422102060.Subject(s): MarketingDDC classification: 658.8 Online resources: Click here to access onlineItem type | Current location | Call number | Status | Date due |
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Monograph | Indian Institute of Management Udaipur C4/2 | 658.8 (Browse shelf) | Available |
Browsing Indian Institute of Management Udaipur Shelves , Shelving location: C4/2 Close shelf browser
658.8 Marketing Management: a cultural perspective | 658.8 HBR on Marketing | 658.8 HBR on Marketing Through Minefields | 658.8 Ted Levitt on Marketing | 658.8 Spanning Silos: The New CMO Imperative | 658.8 Mass Affluence | 658.8 Marketing Moves |
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