Mastering the hype cycle : how to choose the right innovation at the right time / Jackie Fenn and Mark Raskino.
By: Fenn, Jackie.
Contributor(s): Raskino, Mark.
Material type: BookSeries: Gartner, Inc./Harvard Business School Press series. Publisher: Boston, Mass. : Harvard Business Press, c2008Description: xviii, 237 p. : ill. ; 24 cm.ISBN: 9781422121108 (hbk.); 1422121100.Subject(s): Technological innovations -- Management | Organizational changeDDC classification: 658.406 Online resources: Table of contents only | Contributor biographical information | Publisher descriptionItem type | Current location | Call number | Copy number | Status | Date due |
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Monograph | Indian Institute of Management Udaipur B10/3 | 658.406 (Browse shelf) | 1 | Available |
Includes bibliographical references (p. 219-226) and index.
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