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Mastering the hype cycle : how to choose the right innovation at the right time / Jackie Fenn and Mark Raskino.

By: Fenn, Jackie.
Contributor(s): Raskino, Mark.
Material type: materialTypeLabelBookSeries: Gartner, Inc./Harvard Business School Press series. Publisher: Boston, Mass. : Harvard Business Press, c2008Description: xviii, 237 p. : ill. ; 24 cm.ISBN: 9781422121108 (hbk.); 1422121100.Subject(s): Technological innovations -- Management | Organizational changeDDC classification: 658.406 Online resources: Table of contents only | Contributor biographical information | Publisher description
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Item type Current location Call number Copy number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
B10/3
658.406 (Browse shelf) 1 Available

Includes bibliographical references (p. 219-226) and index.

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