Advanced methods for modeling markets / Peter Leeflang, Jaap E. Wieringa, Tammo H. A. Bijmolt.
By: Leeflang, Peter.
Contributor(s): Wieringa, Jaap E | Bijmolt, Tammo H. A.
Material type: BookPublisher: New York, NY : Springer Science+Business Media, 2017.Description: x, 733 p. : ill. ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9783319534671 (hbk.).Subject(s): Mathematical Models -- Marketing | Marketing research | BusinessDDC classification: 658.83Item type | Current location | Call number | Copy number | Status | Date due |
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Monograph | Indian Institute of Management Udaipur C6/1 | 658.83 (Browse shelf) | 1 | Checked out | 03/31/2024 |
Includes Bibliographical references and index.
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