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Amul's India : based on 50 years of Amul advertising by daCunha Communications

By: DY Works (Firm) | Gujarat Co-operative Milk Marketing Federation Ltd. (Ānand, India); DaCunha Communications (Firm); DY Works (Firm).
Material type: materialTypeLabelBookPublisher: New Delhi Harper Collins; Harper Collins 2012Edition: 1st ed.Description: xi, 212 pages : illustrations (chiefly color), color map ; 22 cm.ISBN: 9789351369783 (pbk.).Subject(s): Amul India - Advertising | Advertising - Brand name products - India | Amul (Trademark) - Pictorial works | Brand name products - India - History | Amul (Trademark) - History | Kaira District Cooperative Milk Producers' UnionDDC classification: 658.827 Online resources: Click here to access online
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Item type Current location Call number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
C5/5
658.827 (Browse shelf) Available

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