000 -LEADER |
fixed length control field |
01042nam a22003377a 4500 |
001 - CONTROL NUMBER |
control field |
18372916 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20180104160918.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
171229b xxu||||| |||| 00| 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2014044334 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781292093147 |
Terms of availability |
GBP 46.99 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780133871319 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0133871312 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
DLC |
Modifying agency |
DLC |
-- |
IIMU |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Edition number |
23 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kotler, Philip, |
Relator term |
author. |
245 12 - TITLE STATEMENT |
Title |
A framework for marketing management / |
Statement of responsibility, etc. |
Philip Kotler, Northweatern University ; Kevin Lane Keller, Dartmouth College. |
250 ## - EDITION STATEMENT |
Edition statement |
6th ed. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Boston : |
Name of producer, publisher, distributor, manufacturer |
Pearson, |
Date of production, publication, distribution, manufacture, or copyright notice |
[2016] |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxi, 320 p. ; |
Dimensions |
23 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
365 ## - TRADE PRICE |
Price type code |
GBP |
Price amount |
46.99 |
Currency code |
GBP |
Unit of pricing |
1 GBP = 86.4 INR |
Price note |
1 GBP = 86.4 INR |
500 ## - GENERAL NOTE |
General note |
Includes indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Management. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Keller, Kevin Lane, |
Dates associated with a name |
1956- |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
1 |
e |
ecip |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Monograph |