Indian Institute of Management Udaipur Library catalog

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Kozinets, Robert V.

Qualitative Consumer & Marketing Research - 1st Ed. - London Sage Publications 2013 - 234p.

ISBN: 9780857027672

Subjects--Topical Terms:
Qualitative Research
Marketing Research
Consumer Research
Consumer Behavior

Dewey Class. No.: 658.83 , C6/1

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