000 03127nam a2200373 4500
001 19013952
003 OSt
005 20191223152626.0
008 191223b xxu||||| |||| 00| 0 eng d
010 _a 2015045807
020 _a9780262534529 (pbk.) :
_c$19.95
020 _a9780262034791 (hardcover : alk. paper)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
082 0 0 _a384.38
_223
100 1 _aSmith, Michael D.,
_d1968-
_eauthor.
245 1 0 _aStreaming, sharing, stealing :
_bbig data and the future of entertainment /
_cMichael D. Smith and Rahul Telang.
264 1 _aCambridge, Massachusetts :
_bMIT Press,
_c[2016]
300 _axi, 215 p.;
_c24 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
365 _aUSD
_b$19.95
_c$
_d1 USD = 75.10 INR
500 _aIncludes index.
520 _aHow big data is transforming the creative industries, and how those industries can use lessons from Netflix, Amazon, and Apple to fight back. “[The authors explain] gently yet firmly exactly how the internet threatens established ways and what can and cannot be done about it. Their book should be required for anyone who wishes to believe that nothing much has changed.” —The Wall Street Journal “Packed with examples, from the nimble-footed who reacted quickly to adapt their businesses, to laggards who lost empires.” —Financial Times Traditional network television programming has always followed the same script: executives approve a pilot, order a trial number of episodes, and broadcast them, expecting viewers to watch a given show on their television sets at the same time every week. But then came Netflix's House of Cards. Netflix gauged the show's potential from data it had gathered about subscribers' preferences, ordered two seasons without seeing a pilot, and uploaded the first thirteen episodes all at once for viewers to watch whenever they wanted on the devices of their choice. In this book, Michael Smith and Rahul Telang, experts on entertainment analytics, show how the success of House of Cards upended the film and TV industries—and how companies like Amazon and Apple are changing the rules in other entertainment industries, notably publishing and music. We're living through a period of unprecedented technological disruption in the entertainment industries. Just about everything is affected: pricing, production, distribution, piracy. Smith and Telang discuss niche products and the long tail, product differentiation, price discrimination, and incentives for users not to steal content. To survive and succeed, businesses have to adapt rapidly and creatively. Smith and Telang explain how. taken from Publisher's site.
650 0 _aStreaming technology (Telecommunications)
650 0 _aData transmission systems.
650 0 _aBig data.
650 0 _aMotion pictures.
700 1 _aTelang, Rahul,
_eauthor.
856 _3Publisher's Description
_uhttps://mitpress.mit.edu/books/streaming-sharing-stealing
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
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_cM
999 _c12715
_d12715