000			02133nam a2200361 4500
001			15867421
003			OSt
005			20191001151947.0
008			191001b xxu||||| |||| 00| 0 eng d
010			_a 2009033306
015			_aGBB004481 _2bnb
016	7		_a015462301 _2Uk
020			_a9780814414361 (pbk.) : _c$18.95
020			_a0814414362
035			_a(OCoLC)ocn430736612
040			_aDLC _cDLC _dDLC _dIIMU
082	0	4	_a001.4330723 _223
100	1		_aKatcher, Bruce Leslie, _d1953-
245	1	3	_aAn insider's guide to building a successful consulting practice / _cBruce L. Katcher with Adam Snyder.
260			_aNew York : _bAMACOM, _cc2010.
300			_axii, 6, 253 p. ; _c23 cm.
365			_aUSD _b$18.95 _c$
504			_aIncludes bibliographical references and index.
505	0		_aDeciding which is best for you : employee, contractor, or consultant -- Understanding the economic realities of independent consulting -- Focusing your work on a specific problem or niche -- Choosing a business model -- Establishing your credibility -- Developing and implementing a marketing plan -- Marketing directly to prospects -- Marketing your services through writing -- Marketing your consulting through speaking -- Maintaining your visibility -- Marketing your services through networking -- Selling your consulting services -- Writing proposals that lead to business -- Delivering tangible results -- Make certain your recommendations are implemented -- Maximizing the value of networking meetings -- Marketing even when you're busy -- Losing your motivation -- Becoming lonely -- Diluting your business model -- Charging too little -- Chasing prospects -- Taking stock of what's working and what's not -- Establishing a board of advisers -- Conducting research -- Maintaining readiness to adapt to change.
650		0	_aBusiness consultants.
650		0	_aConsultants.
650		0	_aConsulting firms _xManagement.
650		0	_aNew business enterprises _xManagement.
650		0	_aSuccess in business.
700	1		_aSnyder, Adam.
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cM
999			_c12680 _d12680