000			01447nam a22003257a 4500
001			14777628
003			OSt
005			20170203170358.0
008			170203b xxu||||| |||| 00| 0 eng d
010			_a 2007012061
015			_aGBA747174 _2bnb
016	7		_a013772545 _2Uk
020			_a9780415409773 (pbk. : alk. paper)
020			_a0415409772 (pbk. : alk. paper)
040			_aDLC _cIIMU _dBTCTA _dUKM _dBAKER _dBWKUK _dYDXCP _dBWK _dNLGGC _dOCLNG _dLMR _dCDX _dTBS _dCBC _dCGN _dDLC
082	0	0	_a306.6 _222
100	1		_aEinstein, Mara., _eauthor.
245	1	0	_aBrands of faith : _bmarketing religion in a commercial age / _cMara Einstein.
260			_aLondon ; _aNew York : _bRoutledge, _c2008.
300			_axiv, 241 p. : _bill. ; _c24 cm.
365			_aGBP _b25.99 _cGBP _d1 GBP = 88.1 INR _e1 GBP = 88.1 INR
490	1		_aReligion, media and culture series
504			_aIncludes bibliographical references (p. [211]-235) and index.
505	0		_aThe changing religious marketplace -- The business of religion -- Branding faith -- The course to God -- The new televangelists -- Kabbalah : marketing designer spirituality -- The politics of faith brands -- Has religious marketing gone too far?
650		0	_aChurch marketing.
650		0	_aReligious institutions _xMarketing.
830		0	_aReligion, media, and culture series.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0714/2007012061.html
942			_2ddc _cM
999			_c11730 _d11730