000 | 00495nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 160727s2015 xx 000 0 und d | ||
020 | _a9788184957686 | ||
100 | _aCaldwell, Leigh | ||
245 | _aThe psychology of price : how to use price to increase demand, profit and customer satisfaction | ||
250 | _a1st Ed. | ||
260 |
_aNew Delhi _bJaico Pub. _c2015 |
||
300 | _axiii, 232 p : illustrations ; 22 cm | ||
365 |
_b299.00 _cINR |
||
650 | _a Pricing; Prices; Value - Psychological aspects | ||
999 |
_c11643 _d11643 |