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1.
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The Accidental Sales Managers
by Lytle, Chris. Edition: 1Material type:  Book; Format:
print
; Literary form:
not fiction
Publisher: USA John Wiley & Sons 2011Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8102] (2).
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2.
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Lead Generation for the Complex Sale: boost the quality and quantity of leads to increase your ROI
by Carroll, Brian J. Edition: 1st Ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York McGraw-Hill 2006Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.81] (1).
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3.
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Customer Equity
by Blattberg, Robert C. Edition: 1Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston, Mass. Harvard Business Review 2001Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.812] (1).
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4.
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Simply Better
by Barwise, Patrick. Edition: 1Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston, Mass. Harvard Business Review 2004Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.812] (1).
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5.
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Customer Connections
by Wayland, Robert E. Edition: 1Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston, Mass. Harvard Business Review 1997Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.812] (1).
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6.
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Building Customer-Brand Relationships
by Schultz, Don E. Edition: 1Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: NewYork M. E. Sharpe 2009Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.812] (1).
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7.
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Sales and Distribution Management
by Panda, Tapan K. Edition: 2nd Ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New Delhi Oxford University Press 2012Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.81] (2).
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8.
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Managing Customer Value : creating quality and service that customers can see
by Gale, Bradley T. Edition: 1st Ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York Free Press 1994Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.812] (1).
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9.
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Advanced customer analytics : targeting, valuing, segmenting and loyalty techniques / Mike Grigsby.
by Grigsby, Mike [author.]. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: London ; New York, NY: Kogan Page, [2016]Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.812] (1).
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10.
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Sales and Distribution Management : a practice-based approach / Ramendra Singh.
by Singh, Ramendra. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New Delhi : Vikas, c2016Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.81] (1).
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11.
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Unlocking the customer value chain : how decoupling drives consumer disruption / Thales S. Teixeira with Greg Piechota.
by Teixeira, Thales S [author.] | Piechota, Greg. Edition: 1 Edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New Delhi : New York : Currency,(Penguin) 2019.Online access: Publisher's Description Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.812 TTS] (1).
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