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1.
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The mesh : why the future of business is sharing / Lisa Gansky.
by Gansky, Lisa [author.]. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New Delhi : New York ; Portfolio Penguin, c2010Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658] (1).
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2.
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The intention economy : when customers take charge / Doc Searls.
by Searls, Doc. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New Delhi : Boston, Mass. ; Harvard Business Review Press, c2012Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.8342] (1).
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3.
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Marketing and modernity / Marianne Elisabeth Lien.
by Lien, Marianne E [author.]. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Oxford ; New York : Berg, c1997Online access: Contributor biographical information | Publisher description Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.804066465] (1).
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4.
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Product roadmaps relaunched / C. Todd Lombardo, Bruce McCarthy, Evan Ryan, Michael Connors.
by Lombardo, C. Todd [author.] | McCarthy, Bruce [author.] | Ryan, Evan [author.] | Connors, Michael (Writer on software design) [author.]. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New Delhi : Beijing ; Shroff/O'Reilly, [2018]Copyright date: ©2018Other title: Product roadmaps relaunched : how to set direction while embracing uncertainty.Online access: Publisher Description and Content Page Availability: No items available Checked out (1).
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5.
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Hooked : how to build habit-forming products / Nir Eyal with Ryan Hoover.
by Eyal, Nir. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York, New York : Portfolio/Penguin, 2014.Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.575 EN] (1).
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6.
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INSPIRED : how to create tech products customers love / Marty Cagan Founder Silicon Valley Product Group.
by Cagan, Marty [author.]. Edition: Second edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Hoboken, New Jersey : Wiley, 2018.Availability: No items available Checked out (1).
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7.
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Seizing the white space : business model innovation for growth and renewal / Mark W. Johnson.
by Johnson, Mark W. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston, Mass. : Harvard Business Press, c2010Online access: Table of contents Availability: Items available for loan: Indian Institute of Management Udaipur [Call number: 658.4063 JMW] (1).
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8.
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The product manager's survival guide : everything you need to know to succeed as a product manager / Steven Haines.
by Haines, Steven [author.]. Edition: Second edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, [2019]Availability: No items available
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9.
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The PDMA handbook of new product development / edited by Ludwig Bstieler and Charles H. Noble.
by Bstieler, Ludwig [editor.] | Noble, Charles H [editor.]. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Hoboken, New Jersey : John Wiley & Sons Inc., [2023]Online access: Publisher Description and Content Page Availability: No items available Checked out (1).
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10.
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Tech Simplified for PMs & Entrepreneurs : from basics to system design written at an 8th grade level / Deepak Singh and Priya Singh.
by Singh, Deepak | Singh, Priya. Publisher: Deepak singh Availability: No items available Checked out (1).
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11.
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On leading digital transformation.
by Porter, Michael E 1947- [contributor.] | McGrath, Rita Gunther [contributor.] | Davenport, Thomas H 1954- [contributor.] | Iansiti, Marco 1961- [contributor.] | Harvard Business Review Press [issuing body.]. Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: Boston, Massachusetts : Harvard Business Review Press, [2021]Other title: HBR's 10 must reads on leading digital transformation : (with bonus article "How Apple is organized for innovation" by Joel M. Podolny and Morten T. Hansen)..Availability: Items available for loan: Indian Institute of Management Udaipur (1).
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