Indian Institute of Management Udaipur Library Search for 'su:"Advertising" and su-to:Advertising - Brand name products'

DRAFTFCB+ULKA Brand Building Advertising: concepts and cases

By Parameswaran, M.G.. New Delhi Tata Mcgraw Hill 2011 . xiii,200p. 9780070707139

Place Hold on DRAFTFCB+ULKA Brand Building Advertising: concepts and cases

Amul's India : based on 50 years of Amul advertising by daCunha Communications

By DY Works (Firm). New Delhi Harper Collins; Harper Collins 2012 . xi, 212 pages : illustrations (chiefly color), color map ; 22 cm 9789351369783 (pbk.)

Place Hold on Amul's India : based on 50 years of Amul advertising by daCunha Communications

Brand sense :

Place Hold on Brand sense :