Indian Institute of Management Udaipur Library Search for 'au:"Sheth, Jagdish N." and su-to:Marketing'

Marketing Theory : evolution and evaluation

By Sheth, Jagdish N.. New York John Wiley & Sons 1988 . 231p. 9780471635277

By Sheth, Jagdish N.. New Delhi : Sage Publications, 2002 . 660p. ; 22 cm.. 9788178291048 (pbk.)

By Sheth, jagdish N.,Ed.. New Delhi Sage 2011 . xxviii,309p. 9788132105206

By Sheth, Jagdish N.. NewYork M. E. Sharpe 2006 . 352p. 9780765616999