HBR <br/><br/>
HBR on Marketing   

 - 1 
 - Boston, Mass.  Harvard Business Review  2001 
 - 182 p. 
<br/><br/><label>ISBN: </label>9781578518043 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>338 
, C4/2  Niranjan Associates