Middleton, Victor T. C <br/><br/>
Marketing in travel and tourism   

 - 4th ed. 
 - Amsterdam ; Boston ; London  Butterworth-Heinemann  2009 
 - 502 p.  
<br/><br/><label>ISBN: </label>9780750686938 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Tourism - Marketing
<br/><br/><label>Dewey Class. No.: </label>910.68 
, C4/2