Cooper, Graham <br/><br/>
Managing Marketing   

 - 1 
 - UK  Elsevier  2007 
 - 380p. 
<br/><br/><label>ISBN: </label>9780750668989 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 
, C4/3