Venugopal, Pingali <br/><br/>
Marketing Channel Management : a customer centric approach   

 - 1st Ed. 
 - New Delhi  Sage  2012 
 - 187p. 
<br/><br/><label>ISBN: </label>9780761995517 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management<br/>Marketing Channel
<br/><br/><label>Dewey Class. No.: </label>658.84 
, C6/3  Niranjan Associates C6/3  Niranjan Associates