Rumelt, Richard P. Good strategy, bad strategy : the difference and why it matters / Richard P. Rumelt. - 1st ed. - New York : Crown Business, c2011. - xii, 322 p. : ill. ; 25 cm. Includes bibliographical references and index. ISBN: 9781781251546 9780307886231 LCCN: 2010050671 Subjects--Topical Terms: Strategic planning.Strategy.Planning.Leadership--Case studies. Dewey Class. No.: 658.4012 , B9/2 The Aryas Book Centre