Quelch, John A. <br/><br/>
Greater Good   

 - 1 
 - Boston, Mass.  Harvard Business Review  2007 
 - 331 p. 
<br/><br/><label>ISBN: </label>9781422117354 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 
, C4/3 C4/3