Levy, Sidney J. <br/><br/>
Brands, Consumers, symbols, and Research   

 - 1st Ed. 
 - California  Sage  1999 
 - 590p. 
<br/><br/><label>ISBN: </label>9780761916970 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behavior
<br/><br/><label>Dewey Class. No.: </label>658.8342 
, C6/2