Mooradian, Todd A. <br/><br/>
Strategic Marketing   

 - 1 
 - New Delhi  Pearson  2011 
 - 384 p. 
<br/><br/><label>ISBN: </label>9780136028048 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 
, C5/1