Rose, Gillian, 1962-

Visual methodologies : an introduction to researching with visual materials / Gillian Rose. - 4th ed. - xxiii, 432 pages : illustrations (some color) ; 25 cm

Includes bibliographical references (pages 382-412) and indexes.

Researching with visual materials : a brief survey -- Towards a critical visual methodology -- How to use this book -- 'The good eye' : looking at pictures using compositional interpretation -- Content analysis and cultural analytics : finding patterns in what you see -- Semiology : laying bare the prejudices beneath the smooth surface of the visible -- Psychoanalysis : visual culture, visual pleasure, visual disruption -- Discourse analysis I : text, intertextuality and context -- Discourse analysis II : institutions and ways of seeing -- To audience studies and beyond : ethnographies of audiences, fans and users -- Digital methods : digital images, digitally analysed -- Making images as research data : photo-documentation and photo-elicitation-- Using images to disseminate research findings : circulation and audiencing -- Research ethics and visual materials -- Visual methodologies : a review.

9781473948907 (pbk.) £32.99 1473948894 (hbk.) 9781473948891 (hbk.) 1473948908 (pbk.)

2015948265


Visual communication.
Visual literacy.
Visual communication.
Visual literacy.
Bildwissenschaft.
Bildanalyse.
Visuelle Wahrnehmung.
Visuelle Kommunikation.
Semiotik.
Textanalyse.
Visuelle Medien.

302.2 , A2/5 The Aryas Book Centre