Ariely, Dan, <br/><br/>
The upside of irrationality :  the unexpected benefits of defying logic at work and at home / 
Dan Ariely. 
 - New Delhi :  New York ;  Harper,  2010. 
 - xi, 334 p. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 307-318) and index. 
<br/><br/><label>ISBN: </label>9780007354788 (pbk) 9780061995033 
<br/><br/><label>LCCN: </label>2010003364 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Practical reason.<br/>Logic.
<br/><br/><label>Dewey Class. No.: </label>153.4 
, A3/4  The Aryas Book Centre