Zaltman, Gerald <br/><br/>
How Customers Think   

 - 1 
 - Boston, Mass.  Harvard Business Review  2003 
 - 323 p. 
<br/><br/><label>ISBN: </label>9781578518265 
<br/><br/><label>Dewey Class. No.: </label>658.8 
, C6/2 C6/2