Peters, Rolf-Herbert The Puma Story : the remarkable turnaround of an endangered species into one of the world's hottest sportlifestyle brands - 1st Ed. - New Delhi Times Publishing 2008 - viii,232p. ISBN: 9780462099828 Subjects--Topical Terms: Industry - Sporting GoodsBusiness Enterprises Dewey Class. No.: 338.76 , A8/2