Trout, Jack <br/><br/>
Trout on Strategy : capturing mindshare, conquering markets   

 - 1 
 - New Delhi  Tata Mcgraw Hill  2004 
 - 159p. 
<br/><br/><label>ISBN: </label>9780070587601 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic Marketing<br/>Strategic Planning
<br/><br/><label>Dewey Class. No.: </label>658.4012 
, B9/3