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Blue Ocean Strategy : how to create uncontested market space and make the competition irrelevant

By: Kim, W.Chan.
Material type: materialTypeLabelBookPublisher: New Delhi Harvard Business School Press 2005 , 2015Edition: Expanded edition.Description: xv, 240 p. ; 24 cm.ISBN: 9781591396192.Subject(s): Marketing Segmentation | New Product Strategy | Strategic Management | Strategic PlanningDDC classification: 658.4012 Online resources: Click here to access online
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Item type Current location Call number Status Date due
Monograph Monograph Indian Institute of Management Udaipur
B9/3
658.4012 (Browse shelf) Available
Monograph Monograph Indian Institute of Management Udaipur
B9/3
658.4012 (Browse shelf) Available
Monograph Monograph Indian Institute of Management Udaipur
B9/3
658.4012 (Browse shelf) Available
Monograph Monograph Indian Institute of Management Udaipur
B9/3
658.4012 (Browse shelf) Available
Monograph Monograph Indian Institute of Management Udaipur
B9/3
658.4012 (Browse shelf) Available
Monograph Monograph Indian Institute of Management Udaipur
B9/3
658.4012 (Browse shelf) Available
Monograph Monograph Indian Institute of Management Udaipur
B9/3
658.4012 (Browse shelf) Available

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