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Strategies for growth: help your business move up the ladder (Record no. 13388)

000 -LEADER
fixed length control field 01330nam a22001817a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180213b2010 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788184001488
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012
Item number G4S8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ghosh, Atanu
9 (RLIN) 337444
245 ## - TITLE STATEMENT
Title Strategies for growth: help your business move up the ladder
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida
Name of publisher, distributor, etc. Random House
Date of publication, distribution, etc. 2010
300 ## - PHYSICAL DESCRIPTION
Extent 193 p.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title IIMA Business Books
9 (RLIN) 337445
520 ## - SUMMARY, ETC.
Summary, etc. Every organization small or large, managed professionally or by a family wants to grow. Strategies for Growth explains the different expansion strategies companies adopt, and the management and marketing challenges they face along the way. How do companies choose the area they want to grow in, and then go about achieving their growth plans? Several avenues of growth are open to them: market penetration or entering new markets, creating innovative new products or services or consolidating their existing offerings, to name just a few. Companies also need to decide whether they ought to grow internally or through mergers, acquisitions and alliances. Amply illustrated with business experiences from the Indian context Bharti Airtel, Amul, Infosys this book tells you all you need to know to make the best decisions for your company.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business strategy
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Materials specified (bound volume or other part) Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Inventory number Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type Total Checkouts Total Renewals Checked out Date last checked out
      pbk.     Indian Institute of Management Udaipur Indian Institute of Management Udaipur B9/2 2024-01-02 20 272.00 SGAA-33088 - 26/12/23 658.4012 GA 005575 2024-01-04 1 399.00 2024-01-02 Monograph        
      pbk.     Indian Institute of Management Udaipur Indian Institute of Management Udaipur B9/2 2024-01-02 20 272.00 SGAA-33088 - 26/12/23 658.4012 GA 005576 2024-03-30 2 399.00 2024-01-02 Monograph 2 2 2024-06-10 2024-03-30

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